Building a Coaching Business From the Ground Up with Maureen Benkovich
Starting a coaching business can feel overwhelming—especially if you have no clue where to begin. But what if you could take it step by step and create a thriving business that actually works for you?
In this episode of The Coaching Edge, I sit down with Maureen Benkovich, a BBB member and sober fitness coach, who went from feeling completely lost after certification to building a successful coaching practice, launching a podcast, and creating an online course—all while maintaining a balanced life.
ποΈ Inside this episode, we cover:
β How Maureen overcame imposter syndrome & found her niche
β The process of creating her six-week alcohol reset course (and how she sells it in three different ways!)
β How she launched her podcast Sober Fit Life—despite major resistance
β The power of "talking about it before it's done" to create accountability & momentum
β Why small, consistent actions are the key to long-term business success
β The next big thing she’s working on (hint: it involves public speaking!)
Plus, Maureen shares how being part of a coaching community helped her navigate the ups and downs of building a business and why investing in the right support made all the difference.
π Thinking of launching a podcast or an online course? This episode will inspire you to take action—even if you’re feeling stuck.
π Follow Maureen
π Listen to Sober Fit Life Podcast
π Join the next BBB Open House and get live coaching, Happening March 20th at noon ET
β¨ Love this episode? Share it with a coach who needs to hear it!
Want to work with me? Check out the resources I offer π
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Author & Host
Wendy McCallum
Certified Burnout & Balance Coach
Wendy McCallum is Certified Coach and Wellness Expert with over 10 years of experience. Sheβs also a This Naked Mind Certified Coach who has been living (blissfully) alcohol-free since January 2018. Wendy is a high-achiever who lost her way, but came back better than ever. After much soul-searching and a few false starts, she left her 12-year career in law committed to designing a more balanced life she didnβt need to escape from. Wendy now teaches busy people how to reclaim time for themselves, reduce stress, and prevent burnout. She also helps them replace unhealthy coping mechanisms (like food, alcohol and social media) with healthier habits. IMPORTANT: Blog content including Wendy's podcasts are for information purposes only and not intended in any way to be health advice. Please see full Terms of Use, by clicking on the link in the footer of this page, for details.
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